How to

[et_pb_section fb_built=”1″ background_color=”#c1e9ec” _builder_version=”3.0.86″][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_divider height=”43px” _builder_version=”3.0.86″][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″ text_font=”brooklyn||||||||” text_font_size=”43px” text_text_color=”#727272″ text_orientation=”center” module_alignment=”center”] 4 easy steps to make a post for a business page
[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_divider height=”47px” _builder_version=”3.0.86″][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″ text_font=”brooklyn||||||||” text_font_size=”20px” text_text_color=”#727272″ text_line_height=”1.8em”]

 1. Click on “Write an Article” from your LinkedIn homepage. It will then take you to a new window which is the “Publishing” section, here you can manage your drafts, find previously published articles or access your statistic page to see who is engaging with your articles. To see all of this, just click on the “More” drop down menu on the top right.

[/et_pb_text][/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://katherinekayharper.com/wp-content/uploads/2018/10/IMG_3922.jpeg” _builder_version=”3.0.86″][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_divider height=”30px” _builder_version=”3.0.86″][/et_pb_divider][et_pb_divider height=”20px” _builder_version=”3.0.86″][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″ text_font=”brooklyn||||||||” text_font_size=”20px” text_line_height=”1.8em” header_font=”||||||||”] 2. The basic tool bar that is located at the top of the page is where you are able to format your text, crate quotations and lists, and even insert hyperlinks that apply to what you are writing.
[/et_pb_text][/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://katherinekayharper.com/wp-content/uploads/2018/10/IMG_3918.jpeg” _builder_version=”3.0.86″][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_divider height=”30px” _builder_version=”3.0.86″][/et_pb_divider][et_pb_divider height=”20px” _builder_version=”3.0.86″][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″ text_font=”brooklyn||||||||” text_font_size=”20px” text_line_height=”2em”] 3. Cover images: Remember how we talked about adding images and color to your LinkedIn profile to attract an onlooker? Well the same goes for your posts! The cover images are now full-width and ideal for a high resolution image. This allows a more impactful visual introduction to your article.
[/et_pb_text][/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://katherinekayharper.com/wp-content/uploads/2018/10/IMG_3917.jpeg” _builder_version=”3.0.86″][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.86″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_divider height=”30px” _builder_version=”3.0.86″][/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″ text_font=”brooklyn||||||||” text_font_size=”20px” text_line_height=”2em”] 4. Another new feature is the ability to add multimedia elements anywhere in your article. Add images, videos, podcasts, slides tweets, etc. by clicking on “Add Multimedia.”
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So, now you know the ins and outs of publishing on LinkedIn. Let’s see some content and blogs that you have written make an appearance on LinkedIn soon!

Want to know more about how to make the perfect post? Checkout the links below:

https://www.act-on.com/blog/5-killer-tips-for-creating-linkedin-posts-that-hook-readers/

https://okdork.com/linkedin-publishing-success/

https://business.linkedin.com/marketing-solutions/blog/linkedin-company-pages/2017/10-tips-for-compelling-linkedin-company-page-updates–slideshare

Happy Posting!

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